
Rebellious Branding with Deep
Cultural Roots
We’re not here to blend in. We’re here to break the mold.
Black Sheep Sweeps was born from the soul of the culture — unapologetic, creative, and determined to do things our own way. From the visuals to the voice, our brand reflects the Black Sheep spirit: the ones who go left when the world goes right. The ones who were overlooked, underestimated — and still showed up and showed out.
Rebellion with Purpose
We challenge the status quo — not for show, but for legacy. Our platform honors the spirit of Black entrepreneurs, creatives, and outliers who paved their own lanes.
Cultural Realness
Our design, our language, our mascot — everything carries energy rooted in Black brilliance. From afros on our sheep to Mardi Gras-inspired glam, we let the culture speak for itself.
Luxury Meets Street
We don’t choose between classy and gritty — we blend both. It’s gold coins, velvet vibes, and bold colors with street-smart edge.
Brand Features
🐑 Custom Mascot with personality and pride
🎨 A signature palette: Purple, Green, Black & Gold
💬 Conversational copy with edge, warmth, and wit
✊🏾 Visuals inspired by our communities, history, and future
Our brand was built to be felt. When players see it, they don’t just see a game — they see ownership, opportunity, and something made for them.
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